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Chelsey (Chang) Schmenk

Senior Brand Manager 317-713-9613 Email

Although originally joining USATF as a merchandise sales coordinator in 2012, Chelsey transitioned to a full time design position in 2014. As the Brand Manager, Chelsey manages the implementation of USATF’s brand standards across the organization. This includes enforcement of USATF brand standards in event logos, signage, Association branding and collateral, and all other USATF brand specific materials generated by the National Office, its branding agencies or USATF affiliates throughout the country. She also serves as the traffic manager for the USATF creative brief process, managing the flow of creative projects to and from USATF’s branding agencies.
Chelsey’s projects range anywhere from print media, layouts, email blasts, apparel design and social media graphics. Before arriving to USATF, Chelsey served as a graphic designer with Olympia Media Group where she created layouts for various collegiate newspapers, and at Bluemile doing gait analysis testing to fit customers for running and workout shoes. 
A native of Bremen, IN, Chelsey earned a bachelor’s degree in Visual Communication Design with a minor in Marketing from the University of Indianapolis, where she also competed in the long jump and ran sprints. 
She is an avid Notre Dame fan, and currently lives in Indianapolis where she enjoys sand volleyball, cooking and playing cribbage.

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